twitter has changed the conference experience
At most of the panels at SXSW, the presenters have created hashtags for people to use with Twitter. This produces a back-channel to the presentation:
+ The audience can share and re-tweet important and relevant quotes
+ The presenters get an immediate sense of what the audience is responding to
+ The audience can tweet questions - without having to walk to the center of the room, and use a microphone (something that I know, I always shy away from.)
+ Everyone can share the tweet stream with their friends, back at home
+ People can continue the discussion long after the panel ended
Here's an example of a stream from one of the panels that I attended: http://search.twitter.com/search?q=whuffie
Awesome!
posted by darryl ohrt @ 1:03 PM
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follow our every move at sxsw
We'll be tweeting, blogging, vlogging and photo posting just about everything that happens at SXSW.
Here's all of the links that you'll need:
Twitter:
Minute by minute updates, posts, happenings and adventures will be posted on Twitter. 140 characters at a time.
Darryl's Twitter page
David's Twitter page
Tumblr
This is a fantastic blogging tool that we've completely fallen in love with. Things that can't be summed up in 140 characters on Twitter will be posted on our individual Tumblr pages. Look for photos, videos, notes from the speaker panels and whatever else might happen.
Darryl's Tumblr page
David's Tumblr page
BrandFlakes SXSW Edition
We'll post at least one update daily here. Think of this as the big picture overview of our adventures, without all of the clutter.
BrandFlakesForBreakfast SXSW Edition
Schedules
Going to SXSW and want to hook up with us? Check out our schedule with the most awesome social media scheduling tool, SCHED.
Darryl's Schedule
David's Schedule
Labels: darryl, david, tumblr, twitter
posted by darryl ohrt @ 1:40 PM
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Update: Monday turns into Tuesday.
Worked at the convention center until security kicked me out at around 11pm, and then asked my Twitter pals if the hotel, or a party should be next. Twitter friends said party. Duh.
Checked the hotel to find that the wifi was sucking bad, so I left to find the party that everyone was tweeting about. (Have I mentioned the awesomeness of Twitter today?)
So, off to the Six Lounge. Somehow I convinced the doorman to give me a magic bracelet that allows free drinks. Caught up with friends, met new friends, saw the caveman and Sarah Lacy. Probably not in that order. Headed home too late.
Labels: beer, darryl, parties, twitter
posted by darryl ohrt @ 8:26 AM
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Is it Monday already?
We're headed home late tomorrow. On one hand, I can't believe it's almost over. On the other hand, my body says "it's time for a day without alcohol, and with more sleep."
Here's some highlights from our Monday at SXSW. As always, check our individual Tumblr pages for even more entertaining and informative action.
The Mark Zuckerberg keynote continued to explode all over the internet. Kind of cool to witness this in person. I heard a Twitter rumor that he was going to take an open Q&A at a local restaurant, but was too lazy to leave the convention center and find out if it was for real.
Went to some great panels today, and you can read the majority of our notes on our Tumblrs.
On the trade show floor, I met with three different providers of streaming video. We've got some cool ideas for clients (and our upcoming tour) that push the limits of what's seemingly possible with live video streams. I'll be anxious to see which vendor can help us achieve our goals.
After a day of panels, we headed to the Nuclear Taco event. The word "nuclear" says it all. The "4 bombs out of 5" level of hottness left Rob in tears. Literally. Crying like a little baby girl. He thinks he's all man, because he got a tattoo, but he was brought to his knees by a little tasty taco.
After tacos, we headed to 20x2, a show featuring artists, marketing geeks, comedians and others answering the question "What's the Difference?" Some entertaining responses followed. Was cool for a while, until we got bored and moved on.
Some Blue Moon beer led to some interesting conversation at the Marriot. An earlier evening, as David, Rob and I all had work (and deadlines!) to attend to. Rob and I are supposed to join a SXSW running group tomorrow, but I also see some parties brewing, on Twitter. Not sure which side of my brain I should listen to...
Labels: beer, rob, tumblr, twitter
posted by darryl ohrt @ 11:38 PM
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Saturday night. Plaid shows Austin how it's done.
It started out pretty innocent, with a cute social hour at the Google party. Met a dude who worked for NASA, and then Stanford. We insulted his intelligence as best we could.
Moved over to the Razorfish party and met up with friends and client Segway to share some Texas tea. (I'm pretty sure that's what they call Shiner beer around here.) Segway turned us on to some of the most Awesome BBQ ever. My lips are still burning and pink, in BBQ delight. See some of the pics on David's Tumblr.
Then we heard about this awesome FrogDesign party, and began our quest. Nobody really knew where it was, exactly - which typically isn't a problem at SXSW - if something's popular, you just follow the migration of people wearing badges through the streets. Only the crowd of people we were following didn't know where they were going either. Everyone was just following everyone else. Through some grit of Austin. Party was found, and it sucked badly. Awesome space, absolutely impossible to get a drink. Lines at the Haunted Mansion at DisneyWorld are shorter.
We all questioned the value of sponsored parties, for brands. Seems like it's grown out of control, and leaving people with more of a negative experience than a positive one.
Left the Frog party and stumbled on the GameTap party. It was there that we discovered the best donut holes ever deep fried in Texas.
One thing led to another, and the next thing I know, Rob's planning on getting a tattoo. Of a Texas star. Of course, we captured the whole thing on video.
Celebratory beers were had. Using Twitter, we found that the cool people were hanging at the Omni Hotel. Too tired to actually use our legs, Rob and I hired a pedicab to take us there. The nearly unbearable hill climbs had us racked with guilt for the unlucky cyclist tasked with transporting our fat asses.
At around 3am, or 2am, (I'm not sure, as things got really confusing with all of the beer and the time change), we called it a night well done.
Labels: beer, parties, twitter
posted by darryl ohrt @ 11:02 AM
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how we're blogging at sxsw
We'll be keeping you informed about SXSW with a couple of new tools.
We'll each keep individual pages using Tumblr. We'll be updating our Tumblr pages throughout the days, using Utterz for audio and video posts, Twitter for microposts, and of course this main blog for regular updates. We'll also plan on sharing a Flickr photo set.
Here's the links to each of our individual posts (which right now may contain our existing Twitter feeds, and non-sxsw content):
David
Tumblr
Rob
Tumblr
Darryl
Tumblr
In theory, you'll be able to do nothing all day but watch our posts, capture new ideas, and stay more informed than your friends. Just plan to push your work aside for a few days.
If you have any doubt about us taking this seriously, just check out Dave's mug above. He promises to blog all the details. Even when Rob gets all drunk and runs around the hotel lobby in his underwear. We're told that Texas beer has magical qualities, like that.
Labels: darryl, david, flickr, rob, tumblr, twitter, utterz
posted by darryl ohrt @ 5:13 PM
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