Brand Flakes for Breakfast - SXSW
Tuesday, March 17, 2009

our art experiment: office buddy



We've befriended a hard-working coworker that we like to call OfficeBuddy. Yesterday, we set him free at SXSW. We left him in the "Presenting to the Brain" panel, which I believe he thoroughly enjoyed.

Not to worry - we left him with instructions. "Take me. Photograph me. Tweet me. Pass me on."

You can even follow him on Twitter.

We hope that OfficeBuddy has seen the best panels, the best parties, and the most interesting people. More importantly, we hope that he's safe. If you're still at SXSW, please keep an eye out for him!

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posted by darryl ohrt @ 9:47 AM   0 comments



presenting straight to the brain



One of the best panels that I attended during the conference was geared toward delivering better presentations. The panelists, who are some of the best presenters in the business, discussed how the human brain processes information, and then showed showcased some tips and tricks that you can implement today.

See my raw notes from "Presenting Straight to the Brain" here, and the twitterstream from the presentation here. Awesome learning.

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posted by darryl ohrt @ 9:18 AM   0 comments

Sunday, March 15, 2009

twitter has changed the conference experience



At most of the panels at SXSW, the presenters have created hashtags for people to use with Twitter. This produces a back-channel to the presentation:

+ The audience can share and re-tweet important and relevant quotes
+ The presenters get an immediate sense of what the audience is responding to
+ The audience can tweet questions - without having to walk to the center of the room, and use a microphone (something that I know, I always shy away from.)
+ Everyone can share the tweet stream with their friends, back at home
+ People can continue the discussion long after the panel ended

Here's an example of a stream from one of the panels that I attended: http://search.twitter.com/search?q=whuffie

Awesome!

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posted by darryl ohrt @ 1:03 PM   0 comments

Friday, March 13, 2009

friday flakes episode ten recorded from sxsw



Today's Friday Flakes is recorded at SXSW, from the Pepsico Podcast Playground. This week's episode is hosted by David and Darryl with special guest Eric Fleming from Segway!

This week, we chat about:
+ FridayFlakes is celebrating our tenth episode!
+The cabbie that picked up David and Darryl from the airport has knowledge of a secret plan to replace humans with insect people. Eric got to ride in a stinky cab.
+ The weather is sucking in Austin, and we bitch about it like babies.

In the World of Social Media, we chat about:
+ Why Segway comes to an event like SXSW
+ The overall vibe at SXSW
+ How Eric plans to learn a bunch of things at SXSW, while Darryl and Dave are here for BBQ.

In This Week at BrandFlakesForBreakfast, we chat about:

+ The Pepsico Twitter mashup showing what's happening at SXSW
+ The Pepsico Podcast Playground
+ How people at SXSW need helmets, because everyone's walking while tweeting

Want to follow David, Darryl or Eric's adventures in more details? Here's all of the links you'll need:
BrandFlakes SXSW Edition

Darryl's Tumblr page
David's Tumblr page

Darryl's schedule
David's schedule
Eric's schedule

Darryl's Twitter page
David's Twitter page
Eric's Twitter page

Have a Texas-style weekend! (Whatever that means.)

posted by darryl ohrt @ 1:42 PM   0 comments

Thursday, March 12, 2009

for every cab ride, there's a story.



We expected to learn many things while attending SXSW. But we had no idea that the education began at the very first cab ride, from the airport to the hotel:

We were informed by our cabbie about the Obama conspiracy, and who it was that put him in power. It turns out that there’s an elite class of humans that are controlling the world. And they’re genetically engineering a new class of human clones, infusing insect genetics into the mix, to create an army of human slave clones. The super humans are planning a massive bio chemical attack, where they’ll kill off at least 50 million of us regular humans. They’ve already got the coffins and coroner teams ready to handle this. The new slave clones will replace the real humans, so that the elite beings can live happily ever after.

There were plenty of other details shared, but for now, we know what's important: keep your distance from the genetically engineered bug people.

Howdy, Austin. Glad to be here.

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posted by darryl ohrt @ 11:31 PM   3 comments

Sunday, March 8, 2009

follow our every move at sxsw



We'll be tweeting, blogging, vlogging and photo posting just about everything that happens at SXSW.

Here's all of the links that you'll need:

Twitter:
Minute by minute updates, posts, happenings and adventures will be posted on Twitter. 140 characters at a time.
Darryl's Twitter page
David's Twitter page

Tumblr
This is a fantastic blogging tool that we've completely fallen in love with. Things that can't be summed up in 140 characters on Twitter will be posted on our individual Tumblr pages. Look for photos, videos, notes from the speaker panels and whatever else might happen.
Darryl's Tumblr page
David's Tumblr page

BrandFlakes SXSW Edition
We'll post at least one update daily here. Think of this as the big picture overview of our adventures, without all of the clutter.
BrandFlakesForBreakfast SXSW Edition

Schedules

Going to SXSW and want to hook up with us? Check out our schedule with the most awesome social media scheduling tool, SCHED.
Darryl's Schedule
David's Schedule

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posted by darryl ohrt @ 1:40 PM   0 comments

Sunday, February 15, 2009

david and darryl to return to sxsw. texas celebrates.



It's true. We'll be returning to SXSW 2009 for fun, learning, barbecue and beer. We're expecting a huge welcoming committee, red carpets, and lots of flash bulbs when we step off the private Plaid jet.

Like 2008, we'll each post to our Tumblr blogs the details of our individual SXSW travels. We'll share notes from speaker's panels and seminars plus comments, photos and opinions on whatever else happens. Naturally, we'll also be tweeting the minute by minute minutia of our days.

The best events, summaries and general experiences (or at least a daily recap) will be posted here at the official Brand Flakes For Breakfast SXSW edition.

See David's Tumblr here.
And Darryl's here.
Follow Darryl on Twitter
and David on Twitter

If you're also heading to SXSW, let's connect!

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posted by darryl ohrt @ 9:41 AM   0 comments

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our art experiment: office buddy
presenting straight to the brain
twitter has changed the conference experience
friday flakes episode ten recorded from sxsw
for every cab ride, there's a story.
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