Brand Flakes for Breakfast
Monday, December 01, 2008

what do you wish would happen by the end of the day?



There are less than 30 work days left in 2008. What will you do with them? Today's a great day to to look at what's left in the year, and figure out how to use it best.

This inspiring video found on Thought Gadgets may help get you started.

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posted by darryl ohrt @ 7:26 AM   0 comments

Monday, November 10, 2008

send some art students to india, to do real work



Our former intern Parker is out making the world a better place. Not content with staying in her comfy dorm and living on Facebook like most college students, Parker is planning a quest to India.

As a school project, they created an information design system to help communities in India understand the basics and importance of clean water. Now they actually want to go to India, implement the campaign and drill a well. Or something like that.

I'm all for college students getting their hands dirty and appreciating the slacker keyboarding jobs they'll enjoy after graduation. But it costs big money to send students to India. So Parker needs your help. Make a donation of $10 trillion dollars. Or whatever you might be able to afford. (BE SURE to choose the "other gift destination" in the giving form, and indicate that it be allocated to VCD India Project).

In the process, you'll be helping a community in India, and getting some art students dirty and tired. Always good.

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posted by darryl ohrt @ 8:40 AM   3 comments



company wikis: document culture for employees past and present.



Ann Handley from Marketing Profs has a beautious blog post about some of the fantastic stuff that happens in life, that many of us take for granted. But that's not even the great part.

As in most of Ann's posts - the community is deep and the comments are insightful. There's a treasure in one particular comment from Mike Volpe at HubSpot. (Go here - and scroll down to his comment.)

Mike works in a company where they value their culture and work environment. They have fun goofing on and pranking their coworkers. (One prank even has it's own website, for germaphobe Jonah.) And they've setup a private COMPANY WIKI to document the company's culture.

This is GENIUS. Forget employee manuals. What new employees really need to know are the inside jokes, the internal lingo, and the history behind these important items. Like at our firm - why the corner bodega is called "triple B" instead of it's given name. Or where the Harry Dick building is (pictured above). Or the trillion other little things that make up a company's culture.

A wiki will also serve as a historical reference for those that have left the company. Wouldn't you love to have that for some of the places in your past?

Awesome goodness from a wonderful post. Thanks, Ann and Mike!

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posted by darryl ohrt @ 8:15 AM   5 comments

Tuesday, November 04, 2008

pr students: everything you need to know



Twitter buddy Brad Ward is speaking to a bunch of college PR students. So naturally, he sent a tweet asking:

"HEY!!!! If you had 133 characters to tell a class of PR college students something, what would it be? Tag it #jr342. Thanks!! And retweet."

The results are pretty amazing. Tweets from across the globe came in within a matter of hours, with wise advice that couldn't possibly be duplicated in any textbook, professor's lecture or general internet search. Students: bookmark this, and refer back to it, often.

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posted by darryl ohrt @ 7:47 AM   4 comments

Tuesday, March 25, 2008

the store for tomorrow



Wolff Olins has created a cool project in London and New York titled BrandNext. The show takes place at The Store for Tomorrow which explores the idea of brands as platforms for action, and inspiring people do more and do better.

An exhibit where the people attending are a part of the show. The New York 'store' opens later this week. From Brand New.

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posted by darryl ohrt @ 7:55 AM   0 comments

Monday, March 24, 2008

vbs tv really rocks



If you haven't checked out VBS.tv yet, you should kill some otherwise productive time today. Led by Creative Director Spike Jonze, they've really built a wonderful dashboard of content, and some awesome films. I got hooked on the North Korea episodes this weekend. Once you start watching, you won't stop. Thanks Devon!

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posted by darryl ohrt @ 8:25 AM   1 comments

Friday, January 04, 2008

signs, signs, everywhere are signs.



Eye Candy points to a sweet Flickr pool of sign photos. Signs can tell you so much about the culture and the times of their creation. One of my all-time favorite things to photograph, and view. This Flickr set is awesome.

Apollo sign above shot by Anglerove.

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posted by darryl ohrt @ 7:18 AM   0 comments

Wednesday, November 14, 2007

video with a purpose.



Wow. Take a few minutes and read this inspiring post about people that are making video. For good reasons. Bloated with amazing links to some awesomely inspiring productions. Who says you have to do work today??

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posted by darryl ohrt @ 7:36 AM   0 comments

Wednesday, April 18, 2007

Two great tastes that taste great together!

Looking for inspiration? Open the fridge.

I'm a foodie, and to me one of the best things about cooking is the endless variety of dishes that can be created from a basic vocabulary of ingredients. Inventive food pairings, where two iconic tastes are brought together to create something totally original and delicious, is the highest form of this art. A perfect example is the chocolate and peanut butter combination we know and love. But today, I want to blow your mind with: bacon popcorn.

I recommend the folks at Slashfood for a daily dose of recipes and ideas that challenge our assumptions about what goes with what. Go for the inspiration, stay for the food porn!

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posted by Eliza @ 9:27 AM   0 comments

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