time to rework your ad schedules: xmas is here.
The Consumerist posts about the very first case of Christmas creep - spotted in NYC this week. Because you know, Christmas is right around the corner. You should fully expect to see the holiday retail displays this weekend.
Based on this new schedule, please adjust your media plans to the following new start dates:
Fourth of July mattress sales: January 4
Halloween promotions: April 31
Thanksgiving Ads: July 23
Christmas ads: August 14
New Year's resolution gym ads: August 31
Labels: adindustry, ads, holiday, retail
posted by darryl ohrt @ 7:13 AM
0 comments
some other people's top 2007 lists
We're far too lazy to create a BrandFlakesForBreakfast top list of 2007. We're still technically, on vacation, after all.
But we have bookmarked some other people's lists, for you. We've culled through the crap, so that you don't have to. Here's a couple of worthwhile 2007 Best of/Top Ten lists for you:
Best of Zen Habits in 2007
Top NYC stories of 2007.
Top Ten innovation mistakes. This is a good one.
Best Internet Marketing Blog posts of 2007. Another really good one.
Top Albums of 2007. (I know this is a polarizing subject - so I just took the laziest approach. Cool Hunting's list was the first in my RSS. So I now declare that one the best.)
Top Ten Ways to use Twitter.
The WTF moment of 2007.
And, while I could care less about football, and didn't even enjoy the Twitters of the Patriots game, here's a Top 10 list for the Giants fans.
And last but not least, LifeHacker's list of top 2007 lists.
Happy New Year to all of the Brand Flakes readers around the globe. May your year be filled with BrandFlakes deliciousness!
Labels: holiday, newyork, productivity, social media, twitter, web2.0, workplace
posted by darryl ohrt @ 8:12 AM
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wow.
That's the sun! From NASA!
Labels: art, creativeinspiration, holiday, photography
posted by darryl ohrt @ 10:06 AM
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happy eating holidays
Happy Slip Jingle. I love the cups girl.
Labels: holiday, video, youtube
posted by darryl ohrt @ 9:58 AM
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have a red christmas.
Look! A super sweet collection of Soviet Santa art!
posted by darryl ohrt @ 9:34 AM
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this week at Plaid
Here's what happened this week at the world's so-ready-for-the-holidays agency:
Construction on our addition continued. They pretty much finished the roof, so we can now get a sense of the full space. We met with the electrician, and decided where all of the lights, switches and ethernet terminals would go. We've also begun shopping for furniture, which is awesome.
Deadlines, deadlines, deadlines. We completed everything that we needed to (as far as we know) so that everyone could cut out early today.
MMMMMMMMM. So many loads of sugary goodness. And just enough alcohol. Special thanks go out to Brian, Katie, Bill, Diana, Paul and Chris, Derek, RMI, White Light, Ben, and the master of all things sugar, Eliza. And I'm sure I've forgotten someone. Safe to say we've all put on a few pounds this week.
Plaid offices are closed for the holidays, giving us all time to stay up late, sleep late, and do untold things. We're back in action on Wednesday, January 2nd.
I'll blog periodically (probably) during this period.
Happy Christmas, Happy New Years, and Happy whatever you might celebrate to all of our BrandFlakes friends!
Labels: holiday, thisweekatPlaid, yummyfood
posted by darryl ohrt @ 4:41 PM
0 comments
handbell hero rocks the holiday greetings
This has to be the best interactive greeting I've seen this year. Send it to all of your friends who are Guitar Hero freaks. Thanks Devon!
Labels: holiday
posted by darryl ohrt @ 4:23 PM
0 comments
the puma robot cares about you
Puma has brought a non-stop working robot out of the factory to deliver holiday greetings and stuff. He'll even needlepoint you a custom message to send to your friends. So special. From Make the Logo Bigger.
Labels: fashion, holiday, sports marketing
posted by darryl ohrt @ 7:46 AM
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don't buy your kids toys that explode
The Gas Agency (awesome name, btw) has produced a promotional campaign for Reevoo called Don't Buy a Turkey this Christmas. I like the video. (But then again, I was the kid who was lighting GI Joe's car on fire. What can I say...life was boring in the suburbs.)
Labels: ads, holiday, youthmarketing
posted by darryl ohrt @ 7:55 AM
1 comments
this week at Plaid
We produced a really fun online greeting card for client RMI Direct Marketing. Check it out, and see what a bunch of no-talent singers sound like when you put them together in a chorus. It's really bad. No really. Bad. (We've advised them not to quit their day jobs.)
Eric from Segway talks about the project we're working on in the SegwayToday podcast. This is going to be awesome. Should be launching early next year.
Construction continued on the addition to our space. All the walls are up, and they've installed the roof rafters. We can really get an idea on how the space will feel now.
Today, we met a significant sales goal - and celebrated by getting the crew new Nikon Coolpix cameras. They're the first digital cameras with WIFI on board. For real. We can now shoot pics and upload them right from the camera to Flickr. Or email. Or whatever. Expect lots of action on our Flickr page in the coming weeks.
Some skiing, shopping, movie watching and snow shoveling planned for the crew this weekend. Next week's going to be a MADHOUSE.
Labels: holiday, plaid, thisweekatPlaid
posted by darryl ohrt @ 8:02 PM
3 comments
eckerd college says happy holidays
The e-holiday cards are starting to roll in.
Eckerd College talked their President into a funny little holiday production. Sure to be appreciated by anyone who's a part of the creative/internet industrial work force.
Some great lines like "I just have to think of something funny, put the funny in the computer, and spit out a card. How long can that take?"
And "No....I need it now!"(Who hasn't had a client think it's that easy?)
I like that the management has a sense of humor. That's so rare in an educational environment, and says a lot about the leadership. Kudos, Mr Eckerd President. (And nice sweater.)
posted by darryl ohrt @ 7:18 AM
1 comments
blast sleepy agency people with a face full of snow
This is a pretty sweet idea. London agency Archibald Ingall Stretton setup a snowmachine blaster gun at their entrance, and put the controls in your hands. If you're awake at 9am their time, you can push the button and blast their creatives in the face, when they walk in for the morning. Or you can watch on the live webcams.
Awesome. I'm sure they all had it coming to them. :) From Adrants.
Labels: adindustry, holiday, self promotion
posted by darryl ohrt @ 7:36 AM
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have sasquatch pee for your friends.
Because nothing says happy holidays like some sasquatch yellow snow. From The Denver Egotist.
posted by darryl ohrt @ 7:51 AM
0 comments
this week at Plaid:
Here's what happened this week at the world's most plaidalicious design and branding firm:
They started construction on the addition to our space. Lumber was delivered (with a crane!) and they began the process of framing the floor.
Bill, Diana and co-hort Ben and I visited Washington DC on Monday, to present to an exciting new potential client. Fingers are crossed, and we're ready to change the world. Or a little piece of it, anyway. LOVE DC, and would like to spend more time there.
I was interviewed by Inc. Magazine! Totally stoked. I've been a reader for years, so it was a pleasure to talk to them about blogging. I'm expecting nothing short of the cover, but I'll probably get edited from the article entirely. Funny thing - I mentioned the interview to coworker Rob, and he thought I meant Ink Magazine - about tattoos. Obviously not everyone in our office subscribes to the business pubs.
We've got exactly two weeks to finish everything up before we close for the holidays. There's soooo much to do - so there are definitely some long days ahead.
We (mostly Katie and Ryan) were busy like elves on meth getting holiday mailers together. The Plaid holiday greeting hit the mailbox today. If you're on our list, keep your eyes on your postman next week. We're also preparing a nice holiday surprise package for Plaid clients. That should hit the streets later next week.
Major shout-out to Morgan Williams for hooking me up with American Hardcore on DVD. (It's a punk rock thing, not a porno thing.) Gonna be great to reminisce about the old days this weekend. Thanks Morgan!!!
Have a great weekend. It's snowing here.
Labels: holiday, thisweekatPlaid
posted by darryl ohrt @ 10:18 PM
1 comments
canada to lock people in a snowglobe
Next week in NYC, Canada will be dropping a big-ass snow globe into Bryant Park. They'll lock models inside, who will pretend to be completely comfortable and enjoying the splendorous winter scene inside.
They'll also have out-of-globe experiences - like 'take your picture with a Mountie.' Oh, the fun that will ensue. The effort is to promote Canadian tourism.
Labels: holiday, newyork, outdoor, streetteams
posted by darryl ohrt @ 7:22 AM
3 comments
anthropologie store window so rocks
Check out the Anthropologie window display in NYC. Made of milk jugs. So awesome, in so many ways. I'm not sure - but I think an old friend may have had something to do with this...Tim?? Are you there?
Found on quipsologies.
Labels: green, holiday, outdoor, retail
posted by darryl ohrt @ 8:09 AM
1 comments
buy something old. avoid shiny and new.
To promote DoTheGreenThing.com, and specifically to promote buying something old for holiday gifts rather than something new, Do the Green Thing produced a video about Joseph, Mary and their donkey.
As a bonus, you can also learn how Jesus got his name. Sweet.
posted by darryl ohrt @ 7:48 AM
0 comments
special gifts for special people
If you haven't checked out the BrandFlakesForBreakfast Gift Guide, here's your reminder to do so. Rob, David, Giuli, Matt and the gang have been posting furiously like elves in tight clothing. All so you can look good on Christmas morning.
And - have you noticed how we've totally kicked off a massive Plaid trend? Our agency goes Plaid, and so does the world. The latest Plaid-converts: Kid Robot, with some super sweet plaidriffic gift goodness. (Thanks Devon!)
posted by darryl ohrt @ 7:47 AM
0 comments
santacon 2007: this weekend!
This weekend looks like it could be filled with red fur, booze and joy. SantaCon 2007.
If you're in NYC this weekend, this looks like the party you should be at. Finally, a purpose for our office Santa suit. Hmmmm.
Photo from Whatisee, via Flickr.
Labels: creativeinspiration, holiday, newyork
posted by darryl ohrt @ 7:38 AM
1 comments
it's that time of year again...
Time to Elf Yourself. In case some of your friends didn't get elfed last year, Office Max has re-released and reinvigorated their all-powerful elf maker. Enjoy.
(I have no idea who those elves are, in the screen shot above. But I'm too lazy to make my own. So let's just pretend those are all my friends. That girl in the front is kinda cute, too.) First seen on HowDesign.
posted by darryl ohrt @ 7:45 AM
1 comments
a holiday surprise
What a gorgeous holiday spot for John Lewis, a UK retailer. And there's a behind the scenes video on Adverblog, too.
So much better than the Zales approach of buying every available spot in inventory on every available channel, and then playing that Zales 'drill through your head' song in each and every spot. Over and over and over again. I think there are voices in that song, and they're telling me to do things...
posted by darryl ohrt @ 7:16 AM
0 comments
brand flakes for breakfast gift guide
We've re-launched the Brand Flakes for Breakfast Gift Guide - now an annual Plaid holiday tradition. Just like the tree lighting at Rockefeller Center. Or the airing of Charlie Brown Christmas on TV (tonight in the US!)
The BFFB Gift Guide is our wayfinding tool to cool gifts for creative people. We try to keep the featured items to gifts under $100, and items that are appropriately suited for creative people.
Use it for daily shopping inspiration. Or a sweet place to bookmark the stuff you want. Check back daily for more awesome consumer loving bliss! And please share any cool ideas that you find in your travels!
posted by darryl ohrt @ 7:44 AM
0 comments
the place where all great ideas begin
Agency Euro RSCG Worldwide has produced a pretty sweet notebook. Made from napkins. Cocktail napkins. All neatly bound together, with a pen - to inspire your creative genius. Or flatter your drunken genius. It's up to you.
If you can't afford a bunch of napkins all bound together nicely, then you can play around at the promotional site - NapkinNotebook.com.
This would make an awesome gift for creative friends. It's going to be available at the MoMA store - soon.
Which reminds me - we're launching our ever popular Brand Flakes for Breakfast Gift Guide on Monday (cyber monday to all of us internet workers). Daily gift giving inspiration for your pleasure. Check it out next week, or in the meantime you can view all of last year's gift suggestions.
Labels: creativeinspiration, design, holiday
posted by darryl ohrt @ 7:27 AM
0 comments
it's snowing typography
We've seen the first snow here in New England. So it's a good day to share typography snowflakes.
(Cmon, nobody's actually getting work done this week anyway. Your boss is practically expecting you to fill your day sending your friends type snowflakes.) Found at the glorious How magazine.
Labels: holiday, typography
posted by darryl ohrt @ 7:58 AM
3 comments
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