Brand Flakes for Breakfast
Thursday, November 20, 2008

Let me google that for you




How many times have you been annoyed by your stupid friends who IM you with ridiculous questions that they could answer themselves if they just Googled it?

Well today's the day you can point out their ridiculousness. Thanks to the Let Me Google That For You tool. You do the search, and then send them a link where the search animates in front of their eyes. And they'll learn how to use Google, in the process!

This may be the best thing ever invented. So hot. So awesome. You could use it daily.

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posted by darryl ohrt @ 7:41 AM   5 comments

Tuesday, November 18, 2008

what your neighbors are doing on youtube



Thanks to YouTube's new geolocation feature, you can now search videos by the location from where they were uploaded. Curious about what the next door neighbor is doing on video?

There's a rough demo of the technology (you'll need to install Google Gears), and it works pretty well.

This creates some really fun promotional opportunities. Contests, treasure hunts, the possibilities are endless. (And snooping on your neighbors is always cool, too.) Thanks Giuli!!

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posted by darryl ohrt @ 7:14 AM   2 comments

Monday, November 10, 2008

google's coming. get out your costumes



Street with a View is billed as the first ever artist collaboration with Google's Street View team. Google came to Pittsburgh, and artists Robin Hewlett and Ben Kinsley set up an art installation along Sampsonia Way.

The view includes a marching band, a fake marathon road race, a garage band, and yes, a sword fight.

There's a even a video documentation of the event taking place. Pretty cool if you've ever wondered what a Google Street View photo capturing session looks like. From swissmiss.

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posted by darryl ohrt @ 7:37 AM   0 comments

Wednesday, October 01, 2008

what google looked like in 2001



If you haven't already played with this, it's fun. Google, based on their search index of 2001. It's funny to see things that didn't exist back in the day. A search on "microblogging" brings zero results - versus the 1,340,000 results of today. Google yourself!

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posted by darryl ohrt @ 7:28 AM   0 comments

Tuesday, September 23, 2008

google earth = new hot video tool



Chemical Brothers + film makers + artists + photographers + GOOGLE. What do you get? A really cool video. From The Denver Egotist

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posted by darryl ohrt @ 7:31 AM   0 comments

Monday, September 22, 2008

google dude launches personal blog



Google's Sergey Brin started a blog. It's called Too. Just like Google is a play on the word googol, says Brin "too is a play on the much smaller number - two. It also means "in addition", as this blog reflects my life outside of work."

What's his first post? An announcement that it's possible that he's at risk for Parkinson's Disease. The New York Times suggests why he'd post that. (Interestingly, his post is now the #4 search result for "lrrk2", the gene perceived as an indicator for Parkinson's.) Originally from Adrants.

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posted by darryl ohrt @ 7:20 AM   0 comments

Tuesday, September 09, 2008

internet kills newsprint, and then captures it for history



Now that the internet has eliminated the need for paper newspapers, some people want to read them on their screens.

Google has just launched an initiative to put every newspaper on the internet. The old, printed ones. And they're going to be searchable, indexed and readable in their original formats.

Now you'll be able to search, zoom in and view newspapers from long ago. Just like old people used to do in libraries, with something called microfiche (sounds like a disease for puppies, doesn't it?)

This is a pretty impressive tool. It's fun to explore, and gives you one more reason never ever leave your home. Or to even open the door. Just stay where you are.

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posted by darryl ohrt @ 7:51 AM   1 comments



facebook lets google into the walled garden



Since its launch, Facebook has been sealed off from search engines, protecting its users' data from showing up in Google searches. Some love this, some hate it, and people refer to Facebook as being a "walled garden".

Well, the garden just installed a gate. Don't worry - your drunken frat party pics aren't likely to show up in a Google image search. Yet. As of this week, Facebook has allowed search engines to see Facebook groups, wall posts and discussion topics. Events are also reportedly viewable by the search spiders.

That's going to drive massive traffic to Facebook, but it's also an opportunity for brands who are using these tools to promote their events and products. Interesting. From Steve Rubel, via Twitter.

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posted by darryl ohrt @ 7:36 AM   0 comments

Monday, August 18, 2008

the single best google theme ever



Google just approved the first Plaid Google theme. Over 4000 people already agree that it's nearly the best thing they've ever seen in their entire lifetime.

Add it to your Google page and stare at the Plaid design factory every time you search the internet. My desk is the 2nd window from the left on the top floor. If they didn't have this damn mirror glass installed, I could wave, and see what you're searching for.

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posted by darryl ohrt @ 7:58 AM   2 comments

Monday, August 04, 2008

search can be beautiful



Tired of all the Cuil hype? Check out Viewzi, a search engine that supplies results in a visually inspiring manner, while giving users several options to review their results. I'm not sure how long this has been around, but it looks to be a pretty cool tool. Thanks Rob!

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posted by darryl ohrt @ 7:04 AM   4 comments

Tuesday, July 29, 2008

spielberg: watch out.



Here's another Google product that maybe you didn't know about. Google SketchUp lets users create 3D graphics. With Google ease.

We haven't tested this tool yet, but we trust in the Google gods that anyone can now design buildings, create motion picture 3D effects and produce technical models for NASA. Sweet.

From Krolls, via Twitter.

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posted by darryl ohrt @ 6:43 AM   2 comments

Tuesday, July 15, 2008

yes, google does know everything. everything.



The Googling shows what you can do with Google's "My Maps" tool. A tool so good, it knows everything about you. Everything.

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posted by darryl ohrt @ 7:17 AM   0 comments

Wednesday, July 09, 2008

another place for you to wear spandex and elf ears



Google has just launched Lively, which looks to have some massive potential. Lively is a 3D application that allows users to create avatars, place them into virtual environments, and communicate with others in that environment. Yes - just like SecondLife.

But this is a Google product. And there are a few things that look enticing in comparison to Second Life or MMORPG's. With Lively, "rooms" have real-world urls - that can be embedded into web pages, blogs, etc. You can pull in photographs and YouTube videos. And you'll eventually be able to port in friends from other social media tools.

Adverlab and Mashable have excellent rundowns of what's possible, along with screen shots.

For now, Lively is a PC only application. :( But a Mac version is promised soon.

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posted by darryl ohrt @ 7:28 AM   1 comments

Tuesday, July 01, 2008

google: now we can see everything. except facebook.



The Google gods have just announced that they've engineered some magical potion that allows their search engines to see text in Flash. This is a big deal for Flash developers, because up until now, if your site was built in Flash, it was pretty much invisible to the search spiders.

An awesome development that is a great step in the right direction. Now really important content like the text from the Mentos Kiss Fight will finally be viewable for the world to see.

(And don't worry. Your drunken rants in Facebook are still completely invisible from the Google gods.)

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posted by darryl ohrt @ 7:51 AM   0 comments



another reason to be jealous of seth macfarlane



Seth MacFarlane, creator of “Family Guy” has just struck a googlelicious deal for a new series titled "Seth MacFarlane’s Cavalcade of Cartoon Comedy." Here's the cool part: His new show won't appear on tv - but instead will be viewed from inside Google AdSense ads.

In the first program and ads of their type, Google will distribute the content (via Google video, inside ads) to sites that fit the demographic for which MacFarlane's show would like to be distributed to. Genius.

From Johnny Bones, via Twitter. Photo via NY Times.

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posted by darryl ohrt @ 7:33 AM   3 comments

Thursday, June 12, 2008

drive anywhere and everywhere with google maps



Coworker Rob found Geoquake. A mashup game where you can drive a car over Google Maps. Almost like Grand Theft Auto, only on a real map. And without all of the killing, hookers, 3D graphics, cool cars, etc.

This is an awesome mashup with loads of promotional opportunities. What about a version that encourages users to explore your campus? Or a scavenger hunt, where you photo your car over certain objects? Or as an automobile promo showing that your vehicle can drive over anything. (Even buildings.) So many cool ideas. Ready to ride.

But for now, I'm driving over pedestrians in New York. Cuz that's how I roll.

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posted by darryl ohrt @ 7:22 AM   2 comments

Tuesday, May 20, 2008

google launches google health



The Google gods have just launched Google Health. Here's a place that users can complete, upload and import their entire medical history. All of their health records in one place.

This could be a massive opportunity for those in the health care industry. Google's available API means that we can now build fanstastical new tools to allow patients things that weren't available before. Think that mashups using Google Maps are exciting? Imagine the things that might be done in health care.

And there's some very interesting discussion going on over at Fred Wilson's blog, A VC. Fred wants to make his health record public, and was surprised that there was no "share" button. That might be a little extreme - but it points to how the world is changing.

This should be exciting for the health care industry. Here's a wonderful tool, backed by Google, that most health care marketers wouldn't be able to develop or manage on their own. Google just eliminated the development budget for them. Now they can integrate into their own tools, and create good things for users all around.

Hooray, Google.

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posted by darryl ohrt @ 7:29 AM   2 comments

Friday, March 14, 2008

we're running out of space



Another post of brilliance from Ben at Thought Gadgets. Lots of wondering about the pending challenge of an ad crunch. People are ignoring ads on social media sites, and mobile devices don't have room. Some interesting points that will be fun to watch play out in the very near future.

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posted by darryl ohrt @ 7:11 AM   0 comments

Tuesday, February 26, 2008

search marketing results tanking?



Brainiac Ben Kunz has an excellent post about how Google's paid search results are heading down, fast. If search is a part of your marketing campaign, this is a must read.

It's also proof that you want people smarter than you, like Ben, watching that side of your business. Who else pulls charts showing the search results from terms like "office supplies" and analyzes them in detail? Exactly.

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posted by darryl ohrt @ 8:12 AM   1 comments

Tuesday, February 19, 2008

how to make ad words creative



The oldest nerd art technique comes back, in the form of Google ad words. These ASCII art Google adwords ads are awesome.

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posted by darryl ohrt @ 8:07 AM   0 comments

Wednesday, December 26, 2007

everything about everything about inernet marketing



Here's a massive list of the best internet marketing blog posts. How to do almost anything on almost any social tool. Lots of great reading if you're stuck at the office this week while everyone else is on vacation. They'll come back fatter, and you'll be smarter. (Always better.)

The pic of David Hasselhoff might seem related, but this is a pic that I snapped right as he was jumping onto a social media bandwagon. So it's related, trust me.

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posted by darryl ohrt @ 8:42 PM   0 comments

Monday, December 17, 2007

google's most searched stuff



Mmmmmmm. Gooogle. Check out this chart of the most searched stuff through the year. A neat little picture of what was important in 2007.

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posted by darryl ohrt @ 7:50 AM   0 comments



google launching their social network...slowly?



When I logged into my Google RSS Reader this weekend, I was prompted to complete a profile. And to start adding friends. Looks like this might be the first stage of the Google social empire. Christmas is coming.

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posted by darryl ohrt @ 7:10 AM   0 comments

Wednesday, December 05, 2007

google: we need your help here.



Mave Gibson shines her Facebook brilliance on what's still wrong with Facebook's Beacon policy.

Now would be a great time for Google to invent, launch and be something totally better and different. And not evil. We need Google social, now.

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posted by darryl ohrt @ 7:24 AM   1 comments

Wednesday, September 19, 2007

stand up and rejoice! google added a presentation app



Now, you'll never have to attach a PowerPoint deck to an email ever again. Can't wait to dig into this. Google just added a presentation application to their suite of Google docs. Mmmmmm. Google.

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posted by darryl ohrt @ 7:42 AM   0 comments

Thursday, September 06, 2007

facebook could easily replace blogging



Please join Facebook today. (Look me up, once you're in.) This is getting more relevant by the minute. Some of the awesome web 2.0 evangelists (like Robert Scoble) are now posting videos exclusively to Facebook. I've just viewed about six videos that I'd LOVE to share with you, and can't. Until you're in Facebook.

I've only become a user recently, myself - and I've been doing more observing than actually participating. But I'm going to make a genuine effort to change that.

Yesterday, Facebook made what will prove to be a pretty massive announcement. They're opening up the site to search engines. Or at least their member profiles. (Members can choose whether or not they wish to be seen.) I imagine this trend will only continue. Why not have the entire monster crawlable?

Oh yeah, and it looks beautiful on the now-less-expensive iPhone. And the new touchscreen iPod.

So come on in. All of your friends are waiting.

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posted by darryl ohrt @ 7:38 AM   1 comments

Friday, July 13, 2007

sweet mother of google



Check out this blurry, hard to read, over compressed video of a bunch of Google Easter eggs and fun. Like Gooogle L337. Or Gothic Google. Or Google Igpay Atinlay Or Loco Google. It's Googlicious.

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posted by darryl ohrt @ 7:19 AM   0 comments

Tuesday, July 03, 2007

all of your numbers in one sweet place. under google.



I posted about Grand Central months ago. This cool new service allows you to consolidate all of your phone numbers together in one place. The only problem was that they only had numbers in obscure places available. (Not that there's anything wrong with Oklahoma. I'm just not looking for an Oklahoma area code.)

Anyway - good news. Google just bought Grand Central. Which probably means they'll have loads of area codes coming. Hell, with Google money, they could stop people in the streets and pay cash for their area codes. Or buy entire cities area codes. Or buy iphones for everyone. (Sorry, couldn't have a post about phone numbers, and not mention the ever-lovable iphone.)

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posted by darryl ohrt @ 7:43 AM   1 comments

Wednesday, May 30, 2007

love google even more



Google's introduced street views to their Google Maps product. What a great time to be alive. Why isn't there a web browser in my car?

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posted by darryl ohrt @ 7:37 AM   0 comments

Friday, May 18, 2007

run your life on google time



I sooo want one of these, on my desk, now. The AmbientClock syncs with your Google Calendar, and displays visually what's next in your day. The face changes color a few minutes prior to your next appointment, to gently nudge you away from your desk. For now it's in beta - but you can add it to your personal Google page. Awesome. We need more devices in meatspace that integrate with what's happening on line. Bring it. Thanks Giuli!

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posted by darryl ohrt @ 7:20 AM   0 comments

Thursday, May 17, 2007

google makes search universal



Google has updated the way in which their search results are delivered, announcing what they call Universal Search. More integrated results now include detail that may have previously been easier found through one of their individual search engines. Like blog search. The most significant change is that it appears that the majority of the web index that's used for search is now being assembled in real time.

As you would expect, internet genius Steve Rubel has some insight and details on the change.

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posted by darryl ohrt @ 7:39 AM   1 comments

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