Philly (Philly) gets a "special" statue from Bud Light

And in another amazing extension of its Dilly Dilly campaign (also see this), Bud Light has bestowed Philadelphia with a statue featuring the Eagles' QB Nick Foles and coach Doug Pederson making the fateful decision to run the Philly Special play (in which Foles caught a touchdown pass, showing up Tom Brady's previous fumble). In that moment, Foles asks "You want Philly Philly?"

The statue is a smart move on Bud Light's part and a great homage to the team and city that especially glommed on to its Dilly Dilly campaign, and a great way to appeal to such a 'passionate' fanbase. A nice gift as the Eagles take the field in the first game of this season tonight.

Well done, Bud Light.


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