If you are an urban dweller looking for a seamless way to navigate the city from walking the streets to strap-hanging, Adidas has pioneered the shoe for you. Adidas Originals partnered with Berlin's public transportation system (BVG) to pioneer a better urban experience. The sneakers serve as a free transit pass and those wearing the shoes will have free BVG access for a year. Staying on theme, the shoes are designed to match the BVG's exclusive seat pattern.
This limited-edition shoe is only available in Berlin, but as brands work to integrate themselves organically into consumer's lifestyles, this may be a great run at what's to come...
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