Hey Alexa, where's the closest Best Western?

When technology can help improve the way you do business in a way that it benefits both your customers and employees, it’s a no brainer. While Best Western is only just beginning to test brining Amazon Alexa to its hotel rooms, it already seems clear that this relatively new breed of AI tech can bring a lot more value to the hotel experience.

Customers will have the ability to order room service, play music, set a wake-up call, check local restaurants and reach the front desk any issues - all seamlessly from the Amazon Dot. As for the employees, it will help communicate when rooms are ready for the next guest, report of maintenance issues and improve overall safety of those employees.

It only seems fair that I should bring one of these home to improve my life experience.

“Alexa, it’s Friday, what beer should I drink?”

“All of them”

No comments:

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites