It's probably not a shock to learn that accidents are caused by texting or distracted driving (and if you didn't know, now you do).
In the Netherlands, the city of Bodengraven is testing a technology called "Plus Lightlines" to address the issue. It serves the same purpose as a crosswalk light, except it's in the ground, where distracted eyes are already looking.
While it may not seem like such a big deal, the "Plus Lightline" harnesses an obvious behavior - people looking at smartphones are looking down - and creates a safer experience around it.
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