Sing me that burger, maestro

Do you have a constant soundtrack running in your mind?  Do you imagine even your more monotonous, everyday actions and experiences against the melody of a perfectly pitched soprano behind the power of a full orchestra?  Well, McDonald's Netherlands masterfully brings that notion to life in their Maestro Burger serenade activation.  Dramatizing the consumer's direct experience with the Maestro Burger is wonderfully entertaining and memorable content.  A notable example of customer experience activation being brought to life and amplified with excellence.  Hoping the burger is as satisfying.  Bon Appetite!  

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