stella wants your legacy



Beer seems to be at a place where the brewers market themselves as either being steeped in tradition or breaking all the rules. It's no surprise that Stella Artois is taking a both/and approach by telling the story of how the brewery was founded. It feels a little like a Cohen brothers deal, which is a good thing in this case. Hopefully they keep it up as they continue to tell the story.

1 comment:

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