Intel is busting out of the proverbial box

Historically Intel was known for that small chip inside computers - and that's as far as it went. Well, that's all about to change. In an effort to appeal to a younger segment, this technology giant is making sure that everyone and their mother knows that while they are that little chip inside of a box - that small chip powers AMAZING and HUGE things. Their new campaign called, Amazing Experience Outside is focused on making it abundantly clear to the world that Intel is responsible for some of the coolest tech stuff ever! From events to new interactive videos - Intel is busting out in the best way possible!

And that dress with the electronic butterflies tho!