You are aware that ad blocking is going to be hitting mobile in a very big way in the very near future, right? So, does that make apps the new digital gold mine for ads? Well, it seems that Instagram is thinking that it may be, so they have created an additional ad product to help TV and movies promote through their app, Marquee
. They are longer, come in more formats, and are probably more entertaining than your friends.
Labels: ad, advertising, digital ad, digital video, instagram, movies, tv