Wednesday, August 05, 2015
hbc with the social media win!



It wasn't all that long ago that Instagram welcomed advertisers - largely dominated by big name "lifestyle" brands.

Aaaaaand then there's Old Spice - your sarcastic and irreverent deodorant who you probably wouldn't put in the category of "lifestyle" however their storytelling ability with their latest Instagram campaign is an interesting one. Through a series of hashtags this HBC player is giving consumers the opportunity to "choose their own adventure" in a series of wacky comics!

Ah ha! So Old Spice, you are both funny AND smart. Two thumbs up.

Labels: , ,

posted by Maureen Jones @ 8:08 AM   0 comments

0 Comments:

Post a Comment


<< Home








Archive
Tags


Alltop, all the top stories