Dear Butterfinger, I'm not sure if you noticed, but boxing hasn't really been the top spectator sport among males age 18-35 in the US for a while now. This choice to run a campaign where people can claim a free Butterfinger cup if Manny Pacquiao beats Floyd Mayweather in their upcoming match is an interesting choice. At least the creative is on point with the theme. Good luck. Sincerely, a guy on the internet.