sometimes first isn’t the worst
Totino’s may have won the Super Bowl before it even started. Game day is cluttered with a ton of new ads and brands trying to make a name for themselves on TV, social media, etc. So how in the heck are you supposed to break through the noise? Easy, do all the chatter a day ahead. Totino’s was “live” tweeting on Saturday about all the happenings during the game they made up. Funny, off-beat and glorious. Well played Totino’s, well played.