an ad disguised as a fake ad
Newcastle gets it. Their audience isn't going to be 'up for anything.' Their audience is going to know who Wil Wheaton is, and they most likely enjoy the UK version of The Office. The new series of ads they have been working on with such a clear meta focus have been quite good. Keep it up.
Labels: ad, beer, branding, craft beer, new castle, newcastle, video
posted by Cory @ 8:09 AM
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