merry sparktazzle and happy new year

If you’ve ever had to participate in a focus group you know how absurd things can get. Sometimes it is downright painful, so this holiday season Ogilvy & Mather wanted to give us the gift of pitching “Christmas” to strangers. Of course it’s not real, but things definitely get weird when the group starts pointing out the oddities that surround the holiday season. Merry Sparktazzle!

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