it's a book book

Poking fun at Apple's new product videos is nothing new. But using it to point out the ridiculosity of gadgetry in general, and to remind us that sometimes simpler is better, just might be. IKEA has done a yeoman's job with the promo video for the new catalogue, done up in classic Apple style, complete with earnest accented engineer as spokesman. Check it out.

No comments:

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites