got rice?



Although the viral sensation of the Ice Bucket Challenge has raised millions of dollars for Lou Gehrig's Disease, some people just don't really understand the idea. Well, the people of India decided to adapt the phenomenon into something a little more tangible and in the process, help feed a quarter of the world's hungry. Enter the "Rice Bucket Challenge," which asks people to cook or buy one bucket of rice and give it to someone in need. Hey, whether it's filled with water or filled with rice, grab a bucket and join the rest of the world.

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