TV spots still give us a chuckle now and again, and though digital ads are all but invisible, there’s branded and sponsored content out there on the ‘tubes that’s damned fine. But print? When’s the last time you saw a print ad that made you look twice? Do they still even make magazines?
If they do, these new Jeep ads from Leo Burnett should be in all of them. Even they do smack of an idea in search of a campaign, they’re cool as hell.