home improvement, out of home

Everyone loves a good out-of-home ad that creatively uses it's surroundings to tell a story, like this one from German home improvement chain, OBI. In this super simple execution, they took a small space of older, run down buildings and freshened them up with a little paint, trim, and a couple other little fixes and a sign off of "renovated by OBI". Simple and very effective.

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  • Breakfast of Wednesday, March 05, 2014 8:09 AM
  • Posted by Kristien Del Ferraro

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