ANIMAL New York does a great job reinterpreting Coca-cola's latest campaign "You're on. Diet Coke." with these hilariously fake posters.
While Coke denies the nod to drugs in their campaign and swears it's about young, ambitious folks being on top of their game, I sniff some bullshit... and some illicit drugs. Either way, they're getting some good "buzz" (pun intended) around the brand.
Labels: advertising, branding, BUZZ, campaign, drugs, mock, roots, soda