Can we all agree that obnoxious people should be shamed in the most public way possible? Coca Cola has made this opinion a reality with a new PSA (developed by Saatchi & Saatchi Denmark) by setting up a green screen in a theater lobby, taping people sipping on Cokes, and engaging in other activities. The audience members were then added as an interruption to a steamy love scene, reminding everyone in attendance that the movie is “not the same with you in it”.
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