buy an empty bawx, give to charity


Do you think kids are too spoiled with lots of toys and gadgets to keep them occupied these days? Two ad agencies, Barton F. Graf 9000 and TDA_Boulder, agreed and created Bawx - a company that sells cardboard boxes for kids to play with, ranging from $24.99 - $499.99. But they're more than just a box, and can transform into anything with a child's imagination. 

It's more of a statement and fund raising initiative than a business,with all proceeds going to one of two children's charities, so everyone essentially wins. 

No comments:

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites