how do you like them potatoes?
This isn't the first time marketers have pulled this trick, but sometimes dusting off an oldy-but-a-goody is the way to go.
For 8 weeks, in grocery stores across The United Kingdom, McCain will be pumping in the smell of baked potatoes with the goal of selling what the British call "chips."'
Yum?
Labels: advertising, creative, marketing, potato, shopper marketing
posted by Zach Molinaro @ 8:09 AM
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