solar panel print ad charges phone

Finally, a print ad that uses solar power to charge mobile phones! It’s the time of year where everyone wants to enjoy every last minute of daylight, and it’s the perfect time of year for this NIVEA campaign. To promote the sun line skin products by NIVEA, Giovanni + Draftfcb, created this print ad with a wafer-thin solar panel and phone plug. Cleverly portraying the message to lather up and fully enjoy the sun!

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