Friday, March 29, 2013
the color psychology behind your favorite brands


Ever think about the subtleties on a subconscious level that attract you to some of your favorite brands? Perhaps it’s the colors associated with the brand. Psychology plays an important role in brand marketing, but check out the color meanings behind some of your favorite brands

Green is associated mainly with growth and vitality; it also signifies freshness, calm, balance, and nurturing.

Blue is affiliated to trust, confidence, dependability, reliability, and wisdom. It encourages productivity and logical thinking.

Red is very good for catching the attention, and is the color of excitement, power, energy, passion, desire, strength, drive, and confidence.

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