Tuesday, January 29, 2013
a newspaper's AR app for kids


In the face of declining readership, a Tokyo newspaper created an AR app that engages a demographic important to its future - children. When a smartphone is held over designated content, little animations appear on the phone through the app, like little spaceships popping out of an article on space exploration article.

This is a smart use of AR and just might endear children to the medium - and maybe some adults too. 

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posted by a_blodder @ 8:08 AM   0 comments

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