50 shades of how to get to grey

Part interactive movie, part choose your own adventure, part Google maps directions - this video experience created by Grey in Japan shows people how to get to its hard-to-find location.

An interesting and playful concept for an agency and could translate into a fun campaign for a client. 


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  • Breakfast of Wednesday, January 16, 2013 7:58 AM
  • Posted by a_blodder

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