Nothing soothes your nerves like a nice cup of tea. And now you can visualize your stress literally melting away from your tea bag.
To market the calming effects of its chamomile tea, BOH
created tea bags that show a stressful or agressive image, utilizing edible ink, that partially dissolves in the hot water to reveal a more peaceful version of that image. Pretty clever.
Labels: beverage, drink, package design, product, tea