It's great to see brands have a little fun with their advertising, including this clever ad for super glue made by Essve that is sure to get a chuckle out of anyone with its subtle yet effective humor. Especially during a time when some brands are leaning towards extreme random, bizarre humor to turn consumers into fans.
Here's the copy from the ad: “What seems like a great idea today, sticks with you for 50 years. Strong and fast fixing glue.”
Now look back at the image and wait for it...
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