making hidden plaque interesting

It's always fun to see totally unexpected, totally unique ad installations, especially when they're done as simply as this one for Oral-B from Beacon Tokyo. The only fail here, as Adverblog points out, is the placement of the QR code. Yeah, whose barcode reader scans that quickly on a moving conveyor belt? Would've been better served on a nearby sign. Otherwise, though, a pretty smart idea!

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  • Breakfast of Thursday, March 15, 2012 8:08 AM
  • Posted by Kristien Del Ferraro

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