see your donation in action
Is one of your resolutions to donate more to charity in 2012, but just aren't motivated by the ingenuinely sappy b-list celebs pleading on behalf of someone else to the point where it seems a little like a sham? Join the crowd.
Enter a campaign that might actually motivate you: check out this latest endeavor by African Angel who created an outdoor print poster that allows people to see immediate effects of what a donation to their organization will do. By scratching off one piece of the poster at a time, the image is transformed into the change donations make.
Very impactful and smart use of print.