oh the horror of the cold
How creative can you get when your business is based on going out to people's houses and fixing their furnace, water bursts. etc? It's pretty functional work.
So that's what makes this fake horror movie trailer created by Rubber Republic and McCann Erikson so creative.
See how Jack Frost terrorizes this family's home and find out the "big reveal" here sometime today. We know, the suspense is killing you.