I'm not a dude (duh) but as I understand it, getting kicked in the nads sucks... really freakin' bad. But apparently it doesn't suck as much as shopping at Gamestop? Um, somehow I doubt the dude in this video for Glyde.com, a site that lets you buy and sell video games, really thinks that.
Basically he agreed to let people repeatedly kick him in his special place while driving home the fact that it's still not as bad as trading your games at GameStop. I hope he got paid well for this.