draw on down the road

This is super simple, but super cool.

Every year Progressive insurance commissions an artist to interpret their annual report themes. This is the execution for this year, called The Single Lane Super Highway by artist Aaron Koblin- a fun little website where visitors draw their own car and watch it drive on down the road continuously.

There are currently 7,000 cars on the highway now, why don't you join them?

Labels: , , , ,

At 4:37 PM, Anonymous Richard Clunan said...
Some great-looking cars on the road :)

I don't know how people got that level of detail with a mouse. Mine was a kiddy-style drawing.

Copywriting Blog: http://wordfruit.com/blog

Post a Comment

<< Home
  • Breakfast of Friday, December 16, 2011 8:10 AM
  • Posted by Kristien Del Ferraro

Now your brand news diet is
chockfull of tasty tales of
Customer Experiences (CX).
Served-fresh every morning for
your daily recommended dose of
marketing inspiration. Never
sugar coated. May contain nuts.

Archives | Look back at these past bites
Topics | Taste all of these flavors