zombies get the axe

Does Axe smell so good that it would make girls fall for zombies? The brand likes to think so.

They've created a short yet entertaining video for Halloween that starts off like any other horror movie, with a surprise ending that reinforces their overall branding message that women find Axe irresistible.

Zombies everywhere are rejoicing.

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  • Breakfast of Wednesday, October 26, 2011 8:10 AM
  • Posted by a_blodder

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