litter can be beautiful...

...when it's used to create an awesome billboard like this.

Created by BBDO San Francisco for Barefoot Wine and Bubbly, this billboard is made up of 17,500 of pieces of trash picked up on the beach.

And as if picking up trash and making it purdy in the name of advertising wasn't cool enough, the whole thing promotes the upcoming film by director Jason Baffa called One Beach, a film about art innovators who support clean and sustainable beaches with their art.

Yet again another super creative billboard getting some buzz. And they say outdoor is dead, psh!

No comments:

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites