Peter Shankman is a Morton's Steak House customer and fan. Peter Shankman jokingly made a tweet praising them, wishing they could meet him at Newark Aiport when his plane landed.
Morton's Steak House was listening, and surprised Peter Shankman at the baggage carousel with a 24 oz. Porterhouse steak, an order of Colossal Shrimp, a side of potatoes, bread, napkins, and silverware. Delivered by man in a tuxedo.
This is how you turn fans into worshiping fans, and get everyone talking about your brand. Let's eat. Thanks, Eliza!
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