oooh, so that's what I'm eating

Some say America is in a food revolution where we're becoming significantly more conscious of what we eat. Cities everywhere are mandating restaurants to print calories on their menus, yet most of the products we buy at the store have confusing and sometimes even inaccurate labels.

Which is exactly why UC Berkeley and Good magazine launched the Rethink the Food Label contest, to see how we'd make food labels better if we had our way.

The result are these beautiful labels by 1st pace winner, Renee Walker. Not only are they beautiful, but they're incredibly functional too, by clearly illustrating which ingredients are most dominant, the percent of your daily allowance, a visual key for serving size, and more!

Wish these were real.

No comments:

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites