how to find the blogs that matter to you most

You've got a story, and you want to bring it to the bloggers. But how do you even begin to find the bloggers that are relevant in your industry or topic?

PR agency Edelman created BlogLevel, a search and rescue tool for marketers looking to find and evaluate who they should be reaching out to.

There are a lot of blog lists and search engines available, but this is one of the first geared specifically to marketers and PR pros who want to reach them. (And it's also a pretty sweet way of showing how Edelman understands blogger outreach.) Go forth, find bloggers.

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