when you can't go back in time, use photos.

What if you need to tell a story about the history of your product, but you don't have the budget to build a time machine, travel back and time and shoot a proper documentary?

You could license a boatload of Getty historical images, and then bring them to life in a way that's beautiful, dimensional and engaging. That's exactly what Chivas Regal did, to share the background of this NY historical whiskey. Drink up.