how atari does tennis



Sometimes a truly great ad doesn't require a headline, body copy, or a QR code.

3 comments:

Åsk Dabitch said...

Those ads are from 2008. http://adland.tv/node/143029

darryl ohrt said...

Damn you, Adland, keeper of all the ads in the universe!

I guess this post should read:
Sometimes a great ad can live forever and ever and come back to life again on the internet.

Åsk Dabitch said...

Usually, it takes a little more than two years for the encore-around-the-web too. I've written about that phenomena before, seems all virals, not just ads, take a vacation 2+ years, and then come back for another round. The most returns I've seen is the Cesar campaign that has been circling around in a handful loops already http://adland.tv/content/dogs-and-their-owners-look-same-and-so-do-ads

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