Friday, February 18, 2011
twitter oopsy saves lives



For those of you that tweet on behalf of a brand or company, you know exactly what that heart pounding moment feels like when you hold your breath, click "tweet," and hope to god you didn't somehow accidentally tweet a personal tweet to the wrong account. Yeah, luckily I have yet to make that mistake, however, poor Gloria Huang can't say the same when she accidentally tweeted a personal tweet about #gettingslizzard on the American Red Cross's Twitter account.

Luckily for Gloria, Dogfish Head beer found it hi-larious and used it to encourage fans to donate blood, which led to several actual donations. The American Red Cross handled this mishap like champs too, laughing at themselves with a witty follow up and the statement that basically said we're all human. Pretty awesome Red Cross, pretty awesome!

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posted by Kristien Del Ferraro @ 7:31 AM   0 comments

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