could the gap be getting cool again?

Cool Hunting, the ultimate trend spottting, cool finding blog has a pop up store in NYC this year. The store will feature unique and cool (duh) products that the people at Cool Hunting have sourced from a variety of designers, manufactures and publishers in the greater New York area.

This is the ultimate in blogger outreach. The Gap benefits from the association with Cool Hunting, and the Cool Hunting blog gets a store that they might not invest in otherwise. Everyone wins, and we get to go shopping.

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