how to ruin your competitor's brand: give it to snooki

Want to take down your competitor? Just hand their product to Snooki.

Neatorama reports that some high-fashion brands are alledgedly sending their competitor's products to the bouncy Jersey Shore cast member, in hopes that she'll show up sporting the product in public.

Negative product placement...turning the Jersey Shore cast into the Jersey Sore team. Thanks, Eliza!