LG spoofs daytime soap operas all the way with "the young and the connected"
A press relaese sent around the internet reads; “In the spring of 2010 filming began on a brand new US network day-time soap opera: The Young and the Connected." and everything you'll find is creating the illusion that this is a long-running soap in progress, especially some of the videos found on The Young and Connected youtube channel. Take this ten minute long behind-the-scenes clip for example.
The press release continues: Partner-funded by LG Electronics, renowned for its market leading smart phones, ‘The Young and the Connected’ was trailed as being the first ever US day-time series to be based on the realities of how young people really live their lives today.
Storylines were to focus on the real source of drama behind the way young people lead their lives in our modern connected world: mobile social networking.
The series had all of the ingredients needed to be a ratings winner - beautiful people, drama, revenge and skimpy swimwear.
However, two days after filming began, without any reason being given, the network pulled the plug on the production, leaving only a fraction of the series footage in the can.
What it actually is, is a set of idents aimed at the 16-24 age group in the UK, and the clips will be used as channel 4 idents.The backstory of a real soap being cancelled is just a bonus.
Labels: LG, soap opera, spoof
posted by Åsk Dabitch @ 10:39 AM
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