how to capitalize on a situation

By now you've probably heard about the engineer dude from Apple that accidentally lost his prototype iPhone at a bar. (Or had it stolen.) Lufthana Airlines has some fun with the situation and reminds us that there's an easy way to fly to a place where there's a lot of beer and fun. They'd like your help in spreading the word or forwarding this letter to the Apple dude.

Quick action, good creative, topical content = viral success. Thanks, Eliza!

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