Newcastle has a fun new promotion that lets you design your own bottle labels. Even better, when you buy a new 12-pack, they come with laser printer ready stickers so that you can easily impress your friends.
I'm always surprised at the number of people who don't use RSS readers. (In reality, it's probably the minority of internet users that do.) And if you're not using an RSS reader, you're probably spending way more time reading a lot less than the rest of us.
If you fall into this category, Laura Newman points to a really simple, fun reader called Feedly that looks almost like a magazine page. Looks easy, looks nice, and will save you hours and hours of reading and clicking the old fashioned way.
Chances are, there's something you see in your life every day that could be realized as art, too. Or maybe you should just hire Alexander to walk around with you to point these things out.
KLM's experiential work to promote their new comfortable seating puts a guy in an invisible chair in the middle of an airport. Cute, fun, and cell phone pic worthy.
Gusto snacks are so easy and carefree, that you can enjoy them in the most difficult situations. Like if you ever cut your head off, and your body falls out the window. (I know. That always happens when you're starving, doesn't it??)
The Boost Mobile spots aren't new, but if you haven't seen the kid in the cage spot, you'll get a laugh. In a it's-funny-when-kids-are-in-cages kind of way. (Excellent copywriting, too.)
Maybe you've heard about Please Rob Me, a site devoted to tracking Twitter and FourSquare updates and aggregating tweets of people that aren't home.
Len Kendall has created something better: Please Don't Rob Me, a site that pulls together tweets with the keywords "Don't Rob Me" OR "someone robbed me" OR "I own a gun" OR "i set a trap".
This new NBC site lets visitors vote on how they feel about the stories - and the results are immediately posted in fun, easy to skim categories, like "intrigued", "sad", "laughing", "bored", and more.
Makes reading the local news just a little more fun. How could your message delivery be more entertaining? From @mmcgreevy
The results have been fantabulous - clearly giving a handful of students a tremendous edge. Although Tufts says they won't take public comments into account, some student submissions have generated a groundswell of support from existing Tufts students and alumni. They're building fans (and likely friends) before they've even been accepted to the campus.
For colleges, this gives an admissions department a unique look at a student. You can see their talent, their drive, and their comfort with themselves as teens ready for their next step in life.
You can almost imagine that a future progression will be micro-fan-financing. Like my video? Help send me to college.
English teachers: don't freak out. YouTube is an option, after they've completed two 200 word essays. All is right in the universe.
Awesome to see higher education adapting to the world where their audience lives. The internet is here - let's put it to good use.
Always wanted a photo of your dog on your shorts? Or a photo of your local beach? Or your own custom illustration? Done, Done and done.
Shortomatic has brought to the world of boardshorts what Threadless brought to t-shirts, and what Vans brought to sneakers.
Now you can make your own shorts, or choose from a gallery of artist designed shorts. Submit your own designs and earn up to $1000. Everyone wins and looks hot on the beach. Which is really what life is all about, anyway.
We've seen the future, and it's designed by you. Suhweet.
You probably already saw the emasculated man Dodge ad ("Man's Last Stand") that debuted during the SuperBowl.
There was a ton of internet chatter about the multitude of emasculated men spots (and people in underwear spots), but a handful of NYC creatives took it a step further, and created the female version.
Some people believe that there's only room for one social network. And that Google wants to beat Facebook wants to beat Twitter wants to beat something we don't know about yet.
If you're worried about which tool is the best, who is going to win, or believe there's only room for one, then you'll want to check out Google vs. Facebook. Sign in to both and see which of your friends respond on which network.
And then celebrate victory with a beer. Just because you can. That's what social media fight champions do.
Did you ever order dinner while at a restaurant in a foreign country, and make your best guess on what the translation for "chicken" is? And then your meal arrives, and you learn that you've ordered cow stomach?
You can be sure that the graphic designer who put this ad together for a Junior Jazz Dance event had only the best intentions. And they needed a couple of illustrations to represent dancers. The only problem of course, is that the rest of us see: boobies.
Sometimes it pays to think like a frat boy, and look for boobies and sex in everything you do. Just call it proofreading, and you won't feel so bad.
Are you disgusted at the ridiculousness of the figure skating costumes the "athletes" at the winter olympics are sporting? Do you wish that there were a little more Lady Gaga brought to the mix?
Well, then you'll love this collection of the top ten worst figure skating costumes. (Please, let's create a parody video of ice dancing ridiculousness...) Thanks, Kevin!
The F.A.T. organization is not really fond of the fact that Google is trusted with so much of our data. So they organized a F*ck Google week, where people created anti-Google art projects.
The best of the crop was the fake Google street map car. They've even supplied instructions on how to build your own, so that you can cruise the strip and impress chicks. From Laughing Squid.
A California College of the Arts Professor asked his architectural class to explore what a library might look like in the future, if information were no longer accessed through books.
The results are pretty interesting, and include a Google Book Portal (pictured above), Public Access Wifi envelopes, and more.
Somehow...this video of people doing random stuff is oddly engaging. Like you'll watch it, and pretty much it goes nowhere, but you can't stop watching.
Do we really need to spend millions producing commercials anymore? From @coudal.
Here's a great series of print executions for lotion maker On the Job. They don't make lotion for girls. Or for guys who spend their days typing on keyboards. On the Job is lotion for hands. Hands that work for a living.
Headline reads: Repairs hands that work for a living. Nice work.
In the olden days, people used to listen to music on devices called radios.
And humans picked and played songs for them. This was before the "shuffle" feature was invented on your iPod. Instead of typing a url, listeners needed to find the location of the station on a dial.
If you haven't been keeping up with the TED conference, you'll want to begin checking it out. You can start with this melt your eyes augmented reality demonstration that took place last week. Beats people in sequins dancing on ice, any day.
Hearing Kermit and Miss Piggy say your name will take you back to your favorite Muppets episode. Or make you want to volunteer. Or have you sending it to a friend.
If that wasn't enough, when you revisit the site, they produced an entirely different segment, acknowledging your return. Wasn't a necessity, but a super nice, unexpected surprise. And nice surprises deliver results, on the internet.
Google has added re-targeting to the ads they serve up on search. Re-targeting?? There are ads on my search engine?? What does all this mean? Braniac Ben Kunz explains it all at Thought Gadgets.
Realize this: if you're an advertiser, you'll want to chat with your media buyer, as a whole new world of opportunity has just opened up. If you're a consumer, the ads you see will begin to look extra creepy. Like ads for stuff you searched for yesterday. (Kind of like Facebook, isn't it?)
The Green Thing reminds us that we can help the earth by turning down our thermostats. This weekend is the perfect time to turn that into an opportunity for nakedness with your loved one. Keep each other warm, and save the environment, too.
Green Thing has created a handful of ready-to-send Valentine's day cards that you can send your honey as an invitation to cuddle together for warmth.
Wow. Here's what you can do with eight monitors, eight machines, google earth and the internet. (If you had a couple of world-class Google engineers at your disposal.)
What if you pulled together some really cool illustrators and creative people to produce a social game that was like World of Warcraft, but friendly, creative and cute? Without all of the swordfights?
Check out Glitch. The latest and most awesomest MMO, created by one of the founders of Flickr. It's not live just yet, but you can read all about the details in CNET.
They're calling it a never ending feast of imagination, a celebration of creativity, a labor of love, and a monument to play. (Not that they're over confident or anything...)
Ever wonder how much money you waste in unnecessary meetings?
Now you can calculate the exact value of a lousy meeting, with the handy new Meet or Die tool. Complete with cute alien blob host, Goolah. From @gregverdino.
Fairytale Fashion is a vidcast that melds the geekiness of technology with the cuteness of fashion design. Like a purse made from a mobius strip.
If this is your kind of wonderous geek fashion fantasy, then you're definitely going to want to see the Fairytale Fashion Show happening next week at Eyebeam. (Limited number of RSVPs here.)
Each ad contains a password, and if you collect them all and enter them on the site HellisNigh.com, you'll win something. Or trigger hell on earth. Or something like that.
If you're a fan of the Office, you know that Dunder Mifflin was just acquired on the show, and the characters are going through the typical process of a corporate acquisition.
NBC has a great history of tying the on-screen fun to the internet world, and they haven't stopped with the acquisition. Check out the site for the new parent company, Sabre Corp.
Skittles has launched a promotion that's asking you to join their "mob the rainbow." A rainbow mob is like a flash mob, only it doesn't necessarily involve showing up to a particular place, and its goal is to spread happy rainbow goodness. (Like a flash mob for lazy people.)
This particular rainbow mob is all about sending some random meter maid a valentine. If we all do it, she'll get a kabillion valentines and be the most loved meter maid in meter maid history. Or, she'll be really freaked out and give us all tickets.
Nice idea, and great tie to the rainbow of deliciousness.
This year's Mardi Gras is more than likely going to be better than ever. If you've never experienced Mardi Gras, or - if you've only experienced it as a drunken tourist, you owe it to yourself to check out My Mardis Gras Experience.
It's a blogger's experience of Mardis Gras for the first time as a local. They've also channeled in plenty of the typical social media streams, so there's plenty of content for all to see.
It's brought us by Tabasco, and promises to be family friendly. So you can show your kids without fear of boobies or man spears. From @scottmonty.
Because many people didn't believe that the chicken takeover of the SuperBowl was enough, they've created more. More chicken videos, served up like a second helping of flapjacks. Or another Moon over Miami. (You can actually call Janeth at Denny's too - which is a nice touch.)
As an agency, Mullen wants to get attention from marketers. And social media monitoring service Radian 6 wants to speak to agencies and brand people. They both know that Superbowl is the one television event that brings everyone together for the night.
Together, they created BrandBowl 2010 , a site that monitored the Twittersphere for chatter about the Superbowl ads, and measured the sentiment. The best ads were ranked on a live leaderboard with live chat streamed in too.
The genius behind this creation was that it spoke to their audience perfectly. Agency people and marketers alike now experienced a live demonstration of the Radian 6 product. And they did so with an excellent presentation by Mullen. Classic "create for your audience" marketing that made many agencies (including us) thinking "wish I thought of that."
One of the more talked about ads from last night was the David Lettermen/Jay Leno ad, with Oprah. Want all of the background on how the Superbowl miracle came together? The NY Times has all the juice.
Meanwhile, AdFreak shows the difference between the beauteous Google spot and an actual search of the same questions.
Giant Robot is the most awesome resource for Asian meets American pop culture. The trouble is, like most pubs on paper, not enough people are subscribing or paying for ads.
Did you ever wonder what your car might look like, if you painted it with your sister's nail polish? Or how long it might take? Yeah, me too.
Watch a new Fiat get painted pink with a little tiny brush and a kabillion bottles of nail polish. It's all part of Pink My Ride, a new campaign for Fiat and lovers of cute pink cars.
We all know that every possible cool url is pretty much taken, so if you want to create a new brand or company, often the best tactic is to invent your own word.
The Brand Generator is a tool that makes up new words for you based on some basic direction that you supply. And it's an iPhone app, so you can generate names on the move. Because that's how you roll.
Type your message into the Let them sing it for you tool, and it automatically pulls singing audio samples to compose your message.
Almost unintelligible for many messages, but I'm sure that when you use this to sing your love to that special valentine, she won't mind. From @codegent.
Xefer is a new tool that lets you graph your tweets by time and day of the week.
So now you can put together a PowerPoint presentation and impress your friends with the volume of your tweetage. (Definitely a big hit at parties.) From @darmano
If you work in a place where you'll get in trouble for seeing nasty swear words on your computer, then ignore this post. And definitely don't click this link.
But if you're not offended by crass language, or have a potty mouth workplace, then you'll totally love this campaign by UrbanDictionary to promote their tool.
Here's another fantastic case study about how a brand has leveraged Facebook to bring customers to their door. It turns out that coupons delivered through Facebook have a much stronger response rate than those old school FSI things.
Tell your boss to allocate 34 kabillion dollars to social media this year.
You've probably seen the new Coke spot that features an Olympic inspired snowball fight. In order to take the concept a little further than the tv spot, they created a fictional association called the IFST (International Federation of Snowball Throwing).
Check out SnowballThrowing.com, the official site for IFST, and enjoy comments on the Coke spot, snowball making tips and more. Great extension of the campaign online.
This is sure to offend many, which makes you wonder if a targeted campaign to frat boys for spring break will have negative impact for their larger audience in the long haul. Here's an interesting lesson in the mechanics of micro and macro targeting. And, I just said MILF.
Detroit has more empty and abandoned real estate than most parts of our country. A photographer and architect are collaborating to bring some additional attention to the issue by turning an empty house into an ice house.